Thursday 13 November 2014

Proposal

Music Magazine Proposal
The type of magazine in which I have chosen to create will be of a mainstream indie pop genre. For inspiration, I have chosen to construct my magazine mainly around ‘Q’ due to being an extremely well known and successful magazine with an appealing housing style of a shocking red colour, in which I aspire to feature within my magazine, including similar fonts and pictures, in which will help me when taking pictures for my magazine, as I can see what has been successful within a well-established magazine. Styling my magazine similar to Q, I will include an incredibly eye catching, statement front cover including eye contact to the reader, an exclusive subscriber’s front cover, double contents page, and a main interview article. These simple codes and conventions are typically used within most music magazines, like ‘Q’, therefore, to make my magazine as successful as it can be, I will include these. However, to make my magazine to be different, and to stand out from ‘Q’, there will a different structure of my contents page e.g. having 2 rows of article descriptions on either side of the page. I will also include aspects of ‘Rolling Stone’, such as the type of people and music they advertise and print to readers. I will use both of these magazines to inspire my magazine making so it will equal to a broader audience to make it as successful as possible.

My USP, is that there will be a magazine feature to appear every month of upcoming talent, so where the reader can actually enter monthly competitions to start their aspiring singing career, there will be titles such as ‘Have you got the talent?’ which will appear to aspiring indie stars. Furthermore, audition details will be provided, so if the magazine no about any venues or agencies who require singers/instrument players or bands, then they can go straight to the page and see where and when the audition will take place. To gain loyalty from the readers, this feature will really keep the readers involved within the magazine, giving them support on their career and sharing the love of music. Also, there will be a monthly advise column for this written by a well-known iconic star to be more motivating. Moreover, from an artist’s point of view, the magazine will be loyal to them by not printing anything offensive or inappropriate, due to wanting the magazine to have good publicity and reviews from well established artists. Also for break through artists involved, by doing articles on them, this will increase loyalty by perhaps developing and enhancing their career by getting their names really out there to the world due to the magazine being popular. These USP’s are extremely different to magazines such as ‘Q’ and ‘VIBE’ due to them actually only focusing on well-known artists and also further, not supporting aspiring artists.

The purpose of my magazine is to inform, advise and entertain due to my magazine providing information to the reader within the articles about the forever evolving music industry, pacifically to indie, and information about artists and what their next music step is etc. To advise, this would appeal to aspiring artists, giving them detailed accounts of how to gain access to the industry and also advising them on what music to listen to and what is popular and successful at the moment, and whom. The reliable content within my magazine due to giving accurate detail and advise to build a loyal reader.

Values of my magazine will include, coming across as a magazine in which readers can rely on and really trust to have good and accurate content. Therefore, my magazine will include non-biased content perhaps from an audience’s point of view opposed to a magazine writer who will get into trouble for perhaps providing a brutally honest opinion, having accounts from the audience’s perspective will really be honest and innocent.  For example, my magazine will actually give readers the opportunity to send readers to concert, to report back to the magazine giving them their honest view of the concert, so the reader does not get an over exaggerated, almost glamorised account of it, so it is trust worthy and relatable. This may cause debate and communication by readers sending in different opinions.

Having honest, but not offensive, accounts of the latest albums and artists will further insure that my magazine is as trust worthy as possible  due to not wanting to give my reader false hope or false accounts of the features as this will consequence in them not wanting to read the magazine, claiming it is untruthful and ‘sugar coated’. Having the magazines opinions and the audience’s opinions will really form a trust bond, due to taking into account that the magazine has done a lot of research regarding the subject, meaning that we actually care.

My primary target audience will be both males and females within the 16 – 30 years age range within a social grade of ABC1. This has been chosen due to these candidates gaining disposable income in which they are able to spend on media such as magazines and music. Furthermore, within that particular age range, they would have had time to develop their love for the music genre and actually understand the music with a genuine interest in the given articles. Also I have chosen such a wide age range and unisex, so the target audience is broader. The audience will actually be mainstreamers and perhaps individualists due to the content including well established artists and further, upcoming, fresh new talent in which will have an extremely strong interest in popular artists such as Lana Del Rey and the arctic monkeys who are also very unique and individuals. With easy access to social networking websites such as Twitter and YouTube and media gadgets such as iPhone’s to access apps, the audience will be able to have access to further information and news about the magazine and Mp3 players to regularly listen to music. This will go well with the chosen style and colour scheme which will fit perfectly with the type of people I am aiming for due to, if the layout was fashionable and unnecessary, this would not relate at all to the genre and people will be demotivated to read it. The readers will want to know what is popular right now within the indie genre and also what the latest gigs are like.

If my magazine was released weekly, typically, there would be absolutely no content to talk about and would also have much less pages, due to a week being an extremely short period of time for the music industry to develop and introduce new albums and music. Due to this, I will release my magazine monthly, which will give time for the magazine to not only be perfected, but for information to develop for extremely detailed articles for the readers. Also this will give time for there to be various amounts of concerts and gigs to report back to the company.

My magazine will be associated with having honest content and a trust worthy brand content due to being confident with the information provided, knowing for sure that each time they will be getting truthful, full account of music information. Which will essentially, encourage my readers to subscribe where the readers will receive the magazine a few days early delivered straight to their door in which can also be connected to their digital devices. This subscription, will include a different, modern, neat version of the front cover, including no sell lines but just the picture due to, like I said, trusting what is inside. This will be mainly for collectors but also for people with a genuine love for the magazine and content.

My magazine will not only be advertised on shelves, but also be influenced through social media websites such as Twitter and Facebook. Also, it will further be advertised through YouTube adverts, including well known artists to actually be reading it. The successfulness of my magazine would also escalate to sponsor festivals and award ceremonies which would encourage people to buy the magazine due to the events it sponsors. Which would lead to typically noticing the masthead of ‘BORDERLINE’ and being able to identify it straight away.

The content of my magazine will obviously include the typical codes and conventions of a music magazine. Such as, an eye catching, mesmerising front cover, a contents page in which spreads over a double page and main interview article, which would typically be what the picture indicates on the front of the magazine. The contents page will clearly have a label saying ‘Features’ and ‘Regulars’ to convey what is exclusively on one article and what articles appear every month. So the ‘Features’ column will include the sell lines, with a sentence or two briefly explaining what each of them will contain, some typically with a cliff hanger. And the Regulars column will include what appears on the magazine monthly, so a review page and the audition page. It will also include social media accounts with a ‘#’ and what the issue number is so collectors can actually keep up to date.

My feature article will promote the artist through their images I will take and the article in which will be as if it is a story being tolled to the audience and not just a basic interview structure which will convey a lot of thought has been taken into consideration. Also, it will go across 3 double pages to have as much space for the artist as possible showing importance.

Wednesday 5 November 2014

Magazine Survey


This survey will help me identify my target audeince and what people actually want to see within their choice of magazines, which will hopefully make the overall product likable and accessable.

Wednesday 15 October 2014

Representation

This gives me a clear understanding and plan of the content and theme of my magazine.

Monday 13 October 2014

Production Log 11

Today I started on the iconography of my magazine I'd like to create and the representational features. I chose to make my magazine an Indie magazine. Indie Pop artists such as Lana Del Rey and Paloma Faith inspired me to do this. I like the idea of making a magazine which is personal to me, so I can relate and enjoy it more. I decided that I'd like to have the magazine have a indie festival feel with cothing included.
 

Codes & Conventions


Wednesday 8 October 2014

Production Log 10

In today's lesson I started my double page spread analysis, to give me ideas for my own magazine and skills on anaysis of magazines. I started by analysisng a double page spread of Lady Gaga, writing anything that stood ut to me and came to mind. I have yet to do 2 more, I am currently just starting my second one and have yet to finish for homework.

Wednesday 1 October 2014

Production Log 9

In today's lesson I made a start on analysing 3 contents pages of current magazines. 
I managed to finish the whole of the first contents page analysis. This helped me so now I know exactly what needs to go on my contents page when it come to making my magazine. I liked this contents page as I thought it was stylish and current and feel I can use this as inspiration

I then started to do another contents page analysis in which I have yet to finish
B

Tuesday 30 September 2014

Music magazine front cover analysis


Production Log 8

In today's productive lesson we carried on with our magazine analysis!! I managed to finish the whole Rolling Stone analysis and apart of the Q analysis and have yet to do the Vibe analysis! I found this task very helpful as I have gained new and helpful knowlage in the analysis of magazines.

Production Log 7

In today's lesson we started on our Film poster analysis research to prepare for the making of our magazines. This is really helpful due to getting a feel for analysising magazines and gaining knowlage on what should be in a magazine when we start to make them. The front covers I chose to start analysising was Rolling Stones, Vibe and Q. These are all well known music magazines which contain all of the features needed in a magazine and are good examples I can gain insperation of for mine. I started to analyse Rolling Stones, and have so far done the 'masthead' analysis and have yet to do the rest.

Sunday 28 September 2014

Production Log 6


In today's lesson I made my blog look more near, tidy and organised so I can find my work easily. I added various differant labels for further tidiness and also added descriptions under content such as my PowerPoint and pictures to give an explanation of what I did and why I did it.

Thursday 25 September 2014

Past blog evaluation

This will help me layout my blog in a creative way and know exactly what is expected.

Wednesday 17 September 2014

Production Log 5

In todays lesson I completely and successfully finished 'Haydon Daily' for my preliminary task. I  also completed evaluation for this task aswell. All I had to do in today's lesson to finish was do the rest of the contents page in which I had to add more pictures and fade the haydon stag to make the piece appear more modern. The evaluation had to be 500 words, mine was 574 words. in my evaluation I included what I did, and the reason for my choices. I also evaluated what I thought went well and what I could have done to improve which will help me when I start to do the real task.

Preliminary Task Draft

Draft
 



 
 
Before I started to create my magazine on InDesign, first I created a draft sketch on paper to give me an idea of layout to create my magazine. My finished product actually looks nothing like what I planned for it to look like due to picking up on a few improvments on the way. 

Preliminary Task


These are JPEG images of my finished magazine I have created for the Preliminary Task.

Preliminary Task Evaluation



For this task I am going to evaluate my contents page and front cover of my school magazine ‘Haydon Daily’ in which I created on InDesign which I am quite familiar with. For my front cover I chose a mid-shot of a Sixth Former sitting down in formal clothing to represent the smart, formal characteristics for Haydon and do set an example to students who the magazine is targeted at, she is sat in a well-known spot in the Sixth Form Centre which people who are at Haydon can instantly recognise.  The font I have used is the font which is typically used in the Haydon logo and also in documents and leaflets of Haydon which is ‘Tw Cen MT Condensed’ so students and teachers can see it and instantly associate it with Haydon as it is recognisable. I have chosen to include a circle which includes some of the things which will be inside the magazine to give people a rough idea to what they are going to read and can judge if it interests them or not, the circle is person which matches the detail on the chair the sixth former is sitting on. Furthermore, I have included 2 cell lines on either side of the page to give people another clue as to what is inside. The typical Haydon stag is also in the corner to make it clear that the magazine is indeed a Haydon one and to show that it is a proud school.

 

For the contents page, I have decided to include a grey background with an orange/yellow text to state ‘Contents’ and ‘Haydon Daily’ due to these both being two contrasting monochrome colours which will stand out against each other and are also seen about n the Haydon Media posters. I have also included contents page numbers to be big and bold with blue text to convey where the page numbers are indicating them to so it is very clear what is going to be inside. The pictures I have used are of Sixth Form students as it is a useful opportunity to use as a headline due to it being relatable and because in reality, new sixth form students have arrived. I have also included pictures which include the building site of the new gym to highlight real life events to make the magazine appear more realistic to viewers and truthful.

 

The good thing about my magazine is that I have made use of my skills through this task which includes design and colour. I like how I made some features transparent to make it appear more original and unique. I believe that I have met the criteria for the preliminary task and have successfully created a school magazine however there are many things I could have done different. For example for the front page I feel I could have made it much more busy and added a few more elements such as extra cell lines to jazz it up a bit, however I included less to keep it simple. I also feel that I could have added various amounts of social platforms such as a twitter and facebook link or a barcode to scan to gain access to apps to make the magazine appear more current. When it comes to completing the real task, I will take these improvements into consideration and use all the skills I have used in this task.


 

Tuesday 16 September 2014

Production Log 4



In today's lesson we carried on further going ahead completing our magazine task. I improved my contents page giving it a completely differant feel and background and further improved my front cover, making the fonts differant and more darker and bolder.

Sunday 14 September 2014

Production Log 3

I'm today's lesson we carried on with our magazines.

I started on a contents page, including a navy background to include the schools traditional colours and also tried out differant fonts and colours. I've typed the contents page headings in and any more txt that will be seen on an everyday contents page. I also had to go out and take more pictures for the contents page. 

Production Log 2

In today's lesson, I partnered up with friend to take pictures for my school magazine which is called 'Haydon Daily'. I found this task incredibly fun while we had to go around the school and take both close up, and wide shots of each other for the cover and contents page. I also took various amounts of pictures of the school buildings and different departments so this gave opportunity to make up differant contents page headings related the pictures.

I then transferred the high quality pictures to the computer and imported them into InDesign which is the software I am using to create the magazine. My magazine is progressing very well with a masthead and subheadings already in place. 

Wednesday 3 September 2014

Production Log

3rd of September 2014

In today's lesson we created a draft for a magazine in which is made for the school and is aimed at kids in Haydon School. We first sketched out a plan for the front cover of the magazine, including a masthead, large image and subheadings. I then went on to sketch out a contents page. These will both soon be scanned so it can be viewed on the computer. I then went on the computer to create a blog in which will hold all my work for AS Media. I now have to go out and take pictures for content on my magazine front cover and content page.

Preliminary Task Design



This powerpoint started as a good way to get all of my ideas down and record any content I have put in or thought about putting into my magazine. I have posted this to present on my blog to convey my thought process and steps to complete my completed magazine.